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Global adult product growth trend
2023.10.13
from zhihu

The global adult products market size in 2022 is approximately $46,260 million and is expected to 

reach $107,920 million in 2029, with a compound annual growth rate (CAGR) of 12.9% during 

2023-2029. In terms of sales volume, global adult product sales in 2022 are expected to reach 2029,

 with a compound annual growth rate of %.


In terms of product types and technologies, the global adult products market mainly includes condoms,

 sexual enhancement products, dildos/vibrators, contraction rings/stimulation rings, male masturbation 

devices, sex dolls, sex clothing and other products; In 2019, condom video production had the largest 

market share, accounting for 63% of the total market.


From the perspective of product market application, the global adult products market is divided into:

 online sales, supermarkets, pharmacies, specialty stores and other; In 2019, online sales and 

supermarkets accounted for more than 50% of the market.


At present, the major manufacturers in the global market include Reckitt Benckiser Group, 

Human Fortune Pharmaceutical Group, Okamoto, Church & Dwight (Trojan), Doc Johnson, TENGA, 

LELO, Nipporigift and so on.


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